Stevenage Old Town Historic High Street
Stevenage Borough Council recently commissioned Stevenage based Peardrop Ltd to produce a Welcome to the Stevenage Old Town Historic High Street video to celebrate and showcase a taster of the plethora of independent businesses who have made the Historic High Street their home.
As one of Hertfordshire’s most attractive and quintessentially British High Streets, the Historic Stevenage Old Town High Street provides an attractive destination to visit with lots of green spaces. For the discerning customer, it offers a vast range of professional, unique retail and personal care services, an arts and leisure offering and an amazing food and drink experience, as well as superb boutique hotel accommodation.
The recent Federation of Small Businesses Report (August 2024) on the “Future of the High Street” illustrated the many challenges faced by High Streets up and down the country, coupled with constant challenging market conditions, which often leave huge gaps and limited offerings. Stevenage Old Town High Street remains vigilant and provides an ever-evolving offer to its loyal customer base, as well as attracting new visitors who are keen to experience and sample what is on offer.
Cllr Lloyd Briscoe, Cabinet Member for Economy, Skills, and Transport at Stevenage Borough Council said, “Consumers shopping habits continue to change and customers are much more discerning. Our High Streets place a huge demand on our retailers and those who provide services. The Historic Stevenage Old Town High Street businesses continue to be challenged, and I want to support our businesses to continue to provide new experiences to attract new customers but still tailor services to existing customers.
“We are delighted to support a promotional video which recognises the wide array of products and services on offer in Stevenage Old Town for its residents and visitors to experience. I would like to encourage both residents and businesses to continue to support your High Street. There are a vast number of small businesses who make a huge contribution to the Stevenage economy and wider community by providing employment and a superb location to meet, socialise and be entertained, as well as shop and build relationships. Your High Street needs you to survive and thrive.”
The Welcome to the Stevenage Old Town High Street video features on the Stevenage Shops Portal.
The video is part of the council’s wider promotional and business support services to businesses in the High Street, neighbourhood centres and retail centres.
